Business Model You

Titre : Business Model You
Auteur : Timothy Clark
Éditeur : John Wiley & Sons
ISBN-13 : 9781118225998
Libération : 2012-03-12

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A one-page tool to reinvent yourself and your career The global bestseller Business Model Generation introduced a unique visual way to summarize and creatively brainstorm any business or product idea on a single sheet of paper. Business Model You uses the same powerful one-page tool to teach readers how to draw "personal business models," which reveal new ways their skills can be adapted to the changing needs of the marketplace to reveal new, more satisfying, career and life possibilities. Produced by the same team that created Business Model Generation, this book is based on the Business Model Canvas methodology, which has quickly emerged as the world's leading business model description and innovation technique. This book shows readers how to: Understand business model thinking and diagram their current personal business model Understand the value of their skills in the marketplace and define their purpose Articulate a vision for change Create a new personal business model harmonized with that vision, and most important, test and implement the new model When you implement the one-page tool from Business Model You, you create a game-changing business model for your life and career.

Business Model You

Titre : Business Model You
Auteur : Timothy Clark
Éditeur : John Wiley & Sons
ISBN-13 : 9781118537381
Libération : 2012-08-28

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A one-page tool to reinvent yourself and your career The global bestseller Business Model Generation introduced a unique visual way to summarize and creatively brainstorm any business or product idea on a single sheet of paper. Business Model You uses the same powerful one-page tool to teach readers how to draw "personal business models," which reveal new ways their skills can be adapted to the changing needs of the marketplace to reveal new, more satisfying, career and life possibilities. Produced by the same team that created Business Model Generation, this book is based on the Business Model Canvas methodology, which has quickly emerged as the world's leading business model description and innovation technique. This book shows readers how to: Understand business model thinking and diagram their current personal business model Understand the value of their skills in the marketplace and define their purpose Articulate a vision for change Create a new personal business model harmonized with that vision, and most important, test and implement the new model When you implement the one-page tool from Business Model You, you create a game-changing business model for your life and career.

Business Model You

Titre : Business Model You
Auteur : Timothy Clark
Éditeur : John Wiley & Sons
ISBN-13 : 9781118239315
Libération : 2012-03-27

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A one-page tool to reinvent yourself and your career The global bestseller Business Model Generation introduced a unique visual way to summarize and creatively brainstorm any business or product idea on a single sheet of paper. Business Model You uses the same powerful one-page tool to teach readers how to draw "personal business models," which reveal new ways their skills can be adapted to the changing needs of the marketplace to reveal new, more satisfying, career and life possibilities. Produced by the same team that created Business Model Generation, this book is based on the Business Model Canvas methodology, which has quickly emerged as the world's leading business model description and innovation technique. This book shows readers how to: Understand business model thinking and diagram their current personal business model Understand the value of their skills in the marketplace and define their purpose Articulate a vision for change Create a new personal business model harmonized with that vision, and most important, test and implement the new model When you implement the one-page tool from Business Model You, you create a game-changing business model for your life and career.

Business Model Generation

Titre : Business Model Generation
Auteur : Alexander Osterwalder
Éditeur : John Wiley & Sons
ISBN-13 : 9781118656402
Libération : 2013-02-01

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Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your competitors, you need Business Model Generation. Co-created by 470 "Business Model Canvas" practitioners from 45 countries, the book features a beautiful, highly visual, 4-color design that takes powerful strategic ideas and tools, and makes them easy to implement in your organization. It explains the most common Business Model patterns, based on concepts from leading business thinkers, and helps you reinterpret them for your own context. You will learn how to systematically understand, design, and implement a game-changing business model--or analyze and renovate an old one. Along the way, you'll understand at a much deeper level your customers, distribution channels, partners, revenue streams, costs, and your core value proposition. Business Model Generation features practical innovation techniques used today by leading consultants and companies worldwide, including 3M, Ericsson, Capgemini, Deloitte, and others. Designed for doers, it is for those ready to abandon outmoded thinking and embrace new models of value creation: for executives, consultants, entrepreneurs, and leaders of all organizations. If you're ready to change the rules, you belong to "the business model generation!"

Business Models for Teams

Titre : Business Models for Teams
Auteur : Tim Clark
Éditeur : Penguin
ISBN-13 : 9780735213470
Libération : 2017-06-27

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Are you frustrated by... • Explaining and re-explaining what people on your team should do? • Solving problems that others should be able to solve for themselves? • Supervising and micromanaging, rather than strategizing and leading? Business Models for Teams will help you overcome these problems. It applies the same simple visual tools that made Business Model Generation and Business Model You so popular and successful around the world. In fact, this book may be the last teamwork toolkit you will ever need! Most leaders over-rely on verbal and written communications. But that approach is outmoded in today’s systems-driven world. Instead, the Business Model Canvas visually depicts how your team really works and how each person fits into the overall mission. It enables people to recognize what needs doing at any given moment—without being asked.

Harvard Business Review on Business Model Innovation

Titre : Harvard Business Review on Business Model Innovation
Auteur : Harvard Business School Press
Éditeur : Harvard Business Press
ISBN-13 : 9781422133422
Libération : 2010

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It takes more than a good product to keep a company successful - it takes a strong business model. Whether you?re leading an established corporation or launching a new startup, you need to have the right structure in place to reach your goals. With this collection of HBR articles, you'll learn how to establish the business model you need to succeed and execute transformational growth for your business.

Business Model You O Modelo de Neg cios Pessoal

Titre : Business Model You O Modelo de Neg cios Pessoal
Auteur : Clark, Tim
Éditeur : Alta Books Editora
ISBN-13 : 9788576087793
Libération : 2012-10-16

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O método de uma página para reinventar sua carreira e a si mesmo O best-seller mundial Business Model Generation: Inovação em Modelos de Negócios introduziu uma maneira visual única para resumir e criativamente debater qualquer negócio ou ideia de produto em uma única folha de papel. Business Model You: O Modelo de Negócios Pessoal usa o mesmo método poderoso de uma página para ensinar aos leitores como desenhar "modelos de negócios pessoais", que revelam novas formas de suas habilidades serem adaptadas às necessidades de mudança do mercado para revelar novas e mais gratificantes possibilidades na carreira e na vida. Produzido pela mesma equipe que criou o Business Model Generation, este livro é baseado na metodologia Business Model Canvas, que rapidamente se tornou referência mundial quando se fala de inovação. Este livro mostra ao leitor como: - Compreender o pensamento do modelo de negócios e desenhar o seu atual modelo de negócio pessoal. - Posicionar o valor de sua habilidade no mercado e definir o seu propósito. - Articular uma plano para mudança. - Criar um novo modelo de negócio pessoal harmonizado com este plano para mudança e - mais importante - a testar e a implementar esse novo modelo. - Criar um novo e efetivo modelo de negócio para a sua vida e a sua carreira. Apresentação à edição brasileira: É com grande alegria que apresentamos a edição brasileira do Business Model You. Este tema tem transformado nossas vidas, nos proporcionado o conhecimento de novos amigos, estabelecido novos marcos e ampliado o campo das possibilidades. A produção do conteúdo do Business Model You: O Modelo de Negócios Pessoal teve origem em uma comunidade via internet (vwww.businessmodelyou.com) que reuniu os principais autores do Business Model Generation, Alexander Osterwalder e Yves Pigneur, e, com a iniciativa de Tim Clark, gerou um produto direcionado para auxiliar pessoas a pensarem em suas vidas. A iniciativa reuniu 328 profissionais em 43 países. Em tempos de mudanças frenéticas, as organizações têm se deparado com concorrências antes não imaginadas, decorrentes da inovação e da globalização. Diante desse quadro, as empresas passam a contratar pessoas dentro de projetos para trabalhar por resultados e não mais por atividade, e os profissionais tornam-se empresários de si próprios. Ao mesmo tempo, amplia-se a necessidade do cultivo de uma visão empreendedora por parte dos profissionais, quer seja a sua própria carreira, quer seja a sua posição dentro do contexto organizacional. Passamos a nos engajar em empreendimentos originados por boas ideias, que geram bons projetos e que devem ser pautados pela ética para que consigam decolar dentro deste mercado complexo e competitivo. A antiga forma das relações de trabalho, que tantas vezes provocaram ansiedade nas pessoas por ser o eixo no qual se organizava a vida associativa começa a ter um fim, abrindo espaço para novas possibilidades de relacionamento da vida humana organizada. Então, como ser diferente dentro do quadro que se apresenta para as pessoas que se agrupam em torno de um objetivo comum? Como despertar a visão empreendedora dos futuros líderes que comandarão esta sociedade em mudanças? Como resgatar o senso de ética em nossos empreendedores? Como educar os nossos jovens para essa visão desafiadora da vida? Estas têm sido algumas das perguntas que nos têm motivado nos últimos anos, promovendo uma oportunidade ou espaço que estimule a autorreflexão, a formação do caráter, o cultivo de valores, o desenvolvimento do nível de consciência que formam cidadãos empreendedores e comprometidos. Vemos alguns sentimentos predominarem entre muitos profissionais que necessitam de um apoio em sua carreira ou negócios: medo, dúvida ou descrença ocorrem eventualmente. E o que precisamos é despertar a confiança. Quando o padrão de comportamento vigente é o medo, a energia resultante é de competição e o relacionamento interpessoal é superficial, consequentemente, a evolução das pessoas acontece de forma isolada. Por sua vez, se o padrão for de confiança, a energia reinante será de colaboração e ocorre a coevolução entre as pessoas. O mundo está passando por constantes mudanças, onde todos os valores estão sendo questionados. Por um lado, temos uma corrida pela cultura globalizada, o ser melhor, a missão de competir e de ganhar sempre. Do outro, temos a visão de uma aldeia humana, onde resgatamos nossos valores, importando realmente o brilho de cada um, a sua contribuição e prevalecendo a colaboração. O Business Model You é um convite para que as pessoas desenvolvam uma nova percepção para o entendimento da vida em sociedade e o papel que lhes é atribuído. Não são receitas ou fórmulas de autoajuda, mas uma descoberta de processo de autorreflexão com resultados que vão além do que se pode prever. Por exemplo: o hidrogênio é inflamável, o oxigênio é respirável. Quando juntamos H e O, temos a água que é “bebível”, correspondendo a uma propriedade nova, inesperada, inexplicável a partir de “inflamável” ou “respirável”. Quando juntamos diferentes olhares, um novo olhar surgirá inesperado e inexplicável. Assim é a vida. O Business Model You abre essa possibilidade de encontrar outras fórmulas para a vida das pessoas. Cruzar especialidades e conhecimentos e descobrir novos significados, de uma forma simples e direta, divertida e inteligente. Diferente de outros livros voltados à orientação vocacional ou de carreira, este livro proporciona o pensamento visual e resgata a cor e o lúdico para as pessoas. Esperamos sinceramente que ele possa ser tão significativo para quem o ler, assim como foi para nós participar do seu processo de cocriação. Desejamos a todos uma ótima leitura! Maria Augusta Orofino e Renato Nobre Editores do blog bmgenbrasil.com e cocriadores junto aos demais 328 profissionais do Business Model You.

The Business Model Navigator

Titre : The Business Model Navigator
Auteur : Oliver Gassmann
Éditeur : Pearson UK
ISBN-13 : 9781292065847
Libération : 2014-11-10

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A strong business model is the bedrock to business success. But all too often we fail to adapt, clinging to outdated models that are no longer delivering the results we need. The brains behind The Business Model Navigator have discovered that just 55 business models are responsible for 90% of the world's most successful businesses. These 55 models – from the Add-On model used by Ryanair to the Subscription model used by Spotify – provide the blueprints you need to revolutionise your business and drive powerful change. As well as providing a practical framework for adapting and innovating your business model, this book also includes each of the 55 models in a quick-read format that covers: What it is Who invented it and who uses it now When and how to apply it “An excellent toolkit for developing your business model.” Dr Heinz Derenbach, CEO, Bosch Software Innovations

Business Model You

Titre : Business Model You
Auteur : Tim Clark
Éditeur : Campus Verlag
ISBN-13 : 9783593397252
Libération : 2012-08-16

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Sie suchen ein vielversprechendes Erfolgsmodell? Schauen Sie einfach in den Spiegel. Sie brauchen nämlich nur drei Dinge, um die Welt zu verändern: Ihren Kopf, ein Blatt Papier und einen Stift. Sonst nichts? Nur dieses Buch. 328 Menschen aus 43 Ländern haben an der Entstehung dieses Karriere-Guides mitgewirkt. Das Ergebnis: ein wunderbares Buch für alle, die ihr persönliches Erfolgsmodell entwickeln und realisieren wollen. Besonders für Menschen, die sich ihr Leben und ihre Karriere nicht aus der Hand nehmen lassen. Sie müssen sich nämlich nicht der Arbeitswelt anpassen. Lernen Sie lieber, wie sich die Arbeitswelt an Sie anpasst. Denn es ist Ihr Leben, Ihre Karriere, Ihr Spiel!

Value Proposition Design

Titre : Value Proposition Design
Auteur : Alexander Osterwalder
Éditeur : John Wiley & Sons
ISBN-13 : 9781118968079
Libération : 2015-01-28

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The authors of the international bestseller Business Model Generation explain how to create value propositions customers can’t resist Value Proposition Design helps you tackle a core challenge of every business — creating compelling products and services customers want to buy. This practical book, paired with its online companion, will teach you the processes and tools you need to succeed. Using the same stunning visual format as the authors’ global bestseller, Business Model Generation, this sequel explains how to use the “Value Proposition Canvas” a practical tool to design, test, create, and manage products and services customers actually want. Value Proposition Design is for anyone who has been frustrated by business meetings based on endless conversations, hunches and intuitions, expensive new product launches that blew up, or simply disappointed by the failure of a good idea. The book will help you understand the patterns of great value propositions, get closer to customers, and avoid wasting time with ideas that won’t work. You’ll learn the simple but comprehensive process of designing and testing value propositions, taking the guesswork out of creating products and services that perfectly match customers’ needs and desires. Practical exercises, illustrations and tools help you immediately improve your product, service, or new business idea. In addition the book gives you exclusive access to an online companion on Strategyzer.com. You will be able to complete interactive exercises, assess your work, learn from peers, and download pdfs, checklists, and more. Value Proposition Design complements and perfectly integrates with the ”Business Model Canvas” from Business Model Generation, a tool embraced by startups and large corporations such as MasterCard, 3M, Coca Cola, GE, Fujitsu, LEGO, Colgate-Palmolive, and many more. Value Proposition Design gives you a proven methodology for success, with value propositions that sell, embedded in profitable business models.